Terms of Service

These Terms of Service (the “Terms”) govern your access to and use of the Mirai platform at miraitalent.ai (the “Platform”) operated by XAN Enterprises Limited, a Hong Kong company (Company Number 80174645) with its registered office at Unit 1603, 16/F, The L. Plaza, 367-375 Queen’s Road Central, Sheung Wan, Hong Kong, trading as Mirai (“Mirai,” “we,” “us”). By creating an account, clicking “I agree,” or using the Platform, you accept these Terms. If you do not accept, do not use the Platform.

1. Who these Terms apply to

The Platform has three kinds of users: Brands (the “Clients”) who commission AI-generated imagery; Talent (the “Models”) who license their digital likeness; and Mirai operators. Role-specific terms are set out in Sections 6 and 7. General terms apply to all users.

2. Account Requirements

You must be at least eighteen (18) years of age to register an account. You must provide accurate and complete information during registration and keep it up to date. You are responsible for maintaining the security of your credentials and for activity that occurs under your account. You must notify Mirai promptly of any suspected unauthorised access.

3. Acceptance of Supporting Policies

These Terms incorporate by reference the Privacy Policy, the Acceptable Use Policy, the Model Release and Likeness Consent, and the DMCA and Takedown Policy.

4. Intellectual Property

• Mirai owns the Platform. All code, design, branding, training pipelines, and accumulated know-how are the exclusive property of Mirai.
• Talent owns their base likeness. Mirai does not acquire ownership of your likeness, your photographs, or the right to use your Likeness outside of the Platform.
• Clients receive a licence to generated images. On payment of a licence fee and Talent approval, a Client receives the rights set out in the licence they purchased. See Section 8.
• AI model weights. Mirai does not hold any personalised AI model weights derived from Talent likenesses. Talent reference photographs are passed to third-party generators (FAL, OpenAI, Google) at the moment of each generation only, as identity anchors — not as training inputs. Reference photographs are deleted upon the Talent’s valid deletion request.

5. AI Generation Disclaimer

AI-generated imagery may differ from real photographs. Mirai makes reasonable efforts to achieve high fidelity but does not guarantee perfect accuracy of likeness, colour, products, logos, or contextual detail. Clients are responsible for reviewing final imagery before publishing. Mirai does not warrant that AI imagery will be free from artefacts, and is not liable for downstream decisions made by Clients based on generated imagery.

6. Brand (Client) Terms

• You agree to abide by the Acceptable Use Policy on every generation you request.
• You agree to pay for licences before using imagery commercially. Use of a generated image prior to licensing is a breach of these Terms and the Acceptable Use Policy.
• You acknowledge that every image requires Talent approval before licensing.
• You may not remove, obscure, or alter watermarks on preview or free-tier imagery.
• You agree not to solicit or engage Talent outside of Mirai for competing services for a period of two (2) years from your last use of the Platform.

7. Talent (Model) Terms

• You agree to the Model Release and Likeness Consent at application.
• You retain ownership of your likeness. You grant Mirai a limited, revocable licence to use it as described in the Release.
• You receive eighty percent (80%) of every licence fee. Payouts are processed weekly or on demand once above the minimum threshold.
• You may revoke consent with seventy-two (72) hours’ notice. New generations stop. Already licensed imagery remains valid for the term the Client paid for; see Release Section 8.

8. Licensing Terms for Generated Imagery and Motion

Each generated image or motion clip is licensed to the paying Client across three dimensions: format, duration, and territory. Images and clips are priced separately. The pricing below is the canonical structure used by the Platform and by our API.

Images

• Format and base rate. Digital — every on-screen use, including paid social, e-commerce, web ads, email, and digital OOH (USD 50 per image). Print + OOH — magazines, packaging, billboards, transit, in-store (USD 120 per image).
• Duration multiplier. 6 months (1.0x), 12 months (1.8x), 24 months (2.5x), Perpetual (3.5x).
• Territory multiplier. Global (1.0x). Regional licences may be added in future.

Motion clips

• Format and base rate. Digital — every on-screen use including paid social, web ads, streaming, and digital out-of-home (USD 75 per clip). Digital + OOH — adds dedicated digital out-of-home screen placement on billboards, transit, and retail panels (USD 200 per clip). Print is not a valid format for motion.
• Duration and territory multipliers. Identical to images: 6mo / 12mo / 24mo / Perpetual at 1.0x / 1.8x / 2.5x / 3.5x; Global at 1.0x.
• Independent of image licence. Licensing an image does not grant rights to any derived motion clip and vice versa. Each clip is its own licensed asset and goes through its own Talent approval before purchase.

Category exclusivity

Category-level exclusivity (locking a Talent to one brand in a category for a fixed term) is sold separately as a custom-quoted contract via contact us. It is not a multiplier on self-serve image or clip fees.

The licence fee is the product of asset count, base rate, and the duration and territory multipliers. At the point of purchase the Platform displays the exact figures for the licence you are buying. Licences are non-transferable and may not be sublicensed. Use beyond the purchased scope requires a new licence.

Credit packs (non-refundable except where required by law) give Clients the ability to generate draft imagery. Credits are separate from licences: purchasing credits does not grant commercial rights.

9. Payments

All payments are processed by Stripe. Fees are quoted in US Dollars. Credit-pack purchases are non-refundable once credits have been consumed. Licence purchases are non-refundable once the licensed image has been delivered unwatermarked, except where required by law or at Mirai’s sole discretion for documented error. Payouts to Talent are processed weekly or on demand via Stripe Connect once the account minimum is met. Withholding taxes are the Talent’s responsibility, unless Mirai is required to withhold by the Talent’s jurisdiction.

10. Suspension and Termination

• Termination by you. You may close your account at any time. Clients continue to hold any licences already purchased; Talent continue to receive payouts for licences already purchased.
• Termination for cause (30 days). Either party may terminate for material breach by giving written notice and allowing thirty (30) days to cure, unless the breach cannot reasonably be cured.
• Talent revocation (72 hours). A Talent may revoke consent to the Model Release on seventy-two (72) hours’ notice, as set out in the Release.
• Suspension. Mirai may suspend access without notice for suspected violation of the Acceptable Use Policy, non-payment, fraud, or legal process. We will notify you of the reason where we reasonably can.

11. Warranty Disclaimer

The Platform is provided on an “as is” and “as available” basis. To the fullest extent permitted by law, Mirai disclaims all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Platform will be uninterrupted, error-free, or free of harmful components.

12. Limitation of Liability

To the maximum extent permitted by applicable law, Mirai shall not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, including lost profits, lost revenue, lost data, or business interruption. Mirai’s aggregate liability to you for any claim arising out of or relating to the Platform shall not exceed the greater of: (a) the amounts you have paid to Mirai in the twelve (12) months preceding the claim; and (b) one hundred US Dollars (USD 100). This limitation does not apply to liabilities that cannot be limited by law.

13. Indemnification

You will defend, indemnify, and hold harmless Mirai, its directors, employees, and contractors from any third-party claim, loss, or expense (including reasonable legal fees) arising out of: (a) your breach of these Terms or any incorporated policy; (b) Clients’ misuse of generated imagery outside their purchased licence or the Acceptable Use Policy; or (c) Talent’s breach of the representations in the Model Release. Mirai may assume exclusive control of any matter subject to indemnification by you, in which case you agree to cooperate with our defence.

14. Dispute Resolution and Governing Law

These Terms are governed by the laws of the Hong Kong Special Administrative Region, without regard to its conflict-of-laws rules. The parties will attempt to resolve disputes in good faith for thirty (30) days before litigation. Disputes that cannot be resolved will be submitted to the exclusive jurisdiction of the courts of Hong Kong SAR, unless the laws of your country of residence require a different forum for consumer protection reasons. Nothing in this Section prevents either party from seeking injunctive relief in any competent court to protect its intellectual property.

15. Changes to Terms

Mirai may update these Terms. Material changes will be announced in-product and emailed to account owners at least thirty (30) days before they take effect. Your continued use of the Platform after the effective date constitutes acceptance of the revised Terms. If you do not accept a change, you must stop using the Platform.

16. Miscellaneous

These Terms, together with the policies they incorporate, constitute the entire agreement between you and Mirai regarding the Platform. If any provision is found unenforceable, the remainder will remain in full force. Mirai’s failure to enforce a right is not a waiver. You may not assign these Terms without our written consent; we may assign them in connection with a reorganisation or sale of our business.

Contact

Legal enquiries: legal@miraitalent.ai
General enquiries: info@miraitalent.ai

XAN Enterprises Limited (trading as Mirai)
Company Number 80174645
Unit 1603, 16/F, The L. Plaza, 367-375 Queen’s Road Central
Sheung Wan, Hong Kong